Mumbai, May 31, 2024: Snow World Entertainment announced a significant expansion plan, aiming to double its presence across the country in the next two years. This strategic move underscores the company’s commitment to providing exceptional and diverse entertainment experiences for Indian audiences.
Founded by visionary entrepreneur Prasuk Jain, Snow World Entertainment has carved a niche for itself by offering never-before-seen concepts like Snow World, the largest indoor snow park in Asia, and The Game, a one-stop destination for premium entertainment and sports activities. “The entertainment sector in India holds immense potential for growth,” says Prasuk Jain, Founder & CEO, of Snow World Entertainment. “Our vision is to redefine entertainment by introducing unique experiences that cater to diverse customer preferences. We are committed to the ‘Make in India, Make for the World’ narrative, and strive to elevate India’s position on the global stage in the hospitality and entertainment sectors.”
Snow World Entertainment plans to open new outlets under its popular brands, including The Game Palacio, The Game Ranch, Amazonia, and Snow World, in key cities like Bangalore, Hyderabad, Thane, Pitampura, Connaught Place, and Golf Course Extension Road. This expansion will double the company’s footprint across India by 2026. The significant investment of approximately INR 300 crores in 2023-24 and INR 500 crores in 2024-25 is projected to create a substantial number of new jobs across various locations. The expansion focuses on offering a variety of experiences, catering to a wide range of customer interests. From the thrill of snow adventures to the competitive spirit of The Game, and the immersive dining experience of Amazonia, SWE remains committed to providing diverse entertainment experiences.
Snow World Entertainment has already established a strong foundation with 14 operational Luxury Gaming and Bar concepts and 3 complete restaurants across India. This impressive portfolio includes unique concepts like The Game Ranch, a conceptualized luxury gaming and bar experience with a cowboy theme, currently thriving in three Bombay locations. The Game Palacio: a luxurious gold and black palace-themed concept featuring a restaurant, bar, and gaming, with a presence in 3 locations in Bombay, 1 in Pune, 1 in Chandigarh, 1 in Noida at present. KOA, a bohemian-themed restaurant present in 2 locations in Bombay and Amazonia: an immersive experience based on the Amazon rainforest, currently located in BKC, Bombay.
