INDIA, October 10, 2023: Impresario Entertainment and Hospitality Pvt. Ltd. (Impresario) appointed Divya Aggarwal as its Chief Growth Officer. In the new role, Divya will lead the overall Marketing & Communications and growth efforts for all Impresario’s brands. By harnessing technology and data-driven marketing, Divya is instrumental in ensuring Impresario’s house of brands including SOCIAL, antiSOCIAL, Smoke House Deli, BOSS Burger, Lucknowee, Slink & Bardot and Prithvi Café, scale new heights and bolster operations pan-India.
Divya’s foundational years were spent at IMRB International, later moving on to Nestlé to manage iconic brands like Nescafé, Maggi, and Cerelac. She has also worked with renowned global brands like Disney Star, Jubilant FoodWorks Ltd. where she spearheaded the launch of Popeyes in the Indian market, and X (erstwhile Twitter). She has also ventured into entrepreneurship with The Green Snack Co. and Divya has previously worked with Impresario in 2019 as the Head of Marketing.
Speaking about her new role, Divya Aggarwal, Chief Growth Officer, Impresario Entertainment & Hospitality Pvt. Ltd., says, “I feel grateful and privileged to lead the role of Chief Growth Officer for Impresario. Some of the brightest minds in India’s food services market work here and are driven toward offering memorable experiences to people. As our audience’s preferences evolve, there’s an increased appetite for novel experiences within the sector which requires greater investments and innovation from the ecosystem. I’m excited to be at the confluence of this growth curve and I look forward to learning and shaping the trajectory of India’s culinary, co-working, community, and cultural landscape.”
Riyaaz Amlani, Managing Director, Impresario Entertainment & Hospitality Pvt. Ltd. expresses, “Divya has been a leader, a guide, and a force to reckon with in the F&B and hospitality industry. She has been an asset to the Impresario team, helping to grow the brand in new businesses and regions. We are excited to be working with her and see where this leads as we scale new heights for Impresario.”
Impresario is home to prominent brands such as SOCIAL, Smoke House DELI, BOSS Burger, Slink & Bardot, and Prithvi Café. Over the years, Impresario’s brands have focused on keeping the audience hooked by offering unique ambiences combined with community-driven engagements. The company, through its large set of establishments, has been part of the societal and cultural fabric of India as it strives to offer something for everyone.