EDITION OPENS ITS 20TH OUTPOST IN JEDDAH
Jeddah, May 2024: As Saudi Arabia sets its sights on creating a modern, thriving society through the goals outlined in its Vision 2030 roadmap, EDITION Hotels debuts in Jeddah, serving as a testament to this commitment of transformation. By capturing the vibrant spirit and unique character of Jeddah, EDITION Hotels is not just opening its first property in the region but introducing a category-defining concept that aligns seamlessly with the aspirations of the Kingdom’s manifesto for change.
The opening of The Jeddah EDITION on May 2, 2024, marks a pivotal moment; reflecting Saudi Arabia’s quest for economic and societal diversification, the property is a physical representation of the country’s pledge to empower its citizens and foster growth. Jeddah, with its rich history as the gateway to Mecca and a bustling hub of trade and culture, epitomizes the essence of “Jeddah Ghair” – a city that defies convention and embraces difference. In this dynamic metropolis, where tradition meets modernity, EDITION’s arrival signifies a new dawn.
As the world’s perception of Saudi Arabia evolves, The Jeddah EDITION stands as a symbol of the Kingdom’s journey towards a progressive future. With its multicultural ethos and innovative approach, this new addition to the EDITION family promises to redefine hospitality in the region, setting the stage for an era of growth and prosperity.
The unveiling of The Jeddah EDITION represents an exceptional collaboration between Marriott International, EDITION Hotels, and Yabu Pushelberg, uniting under the visionary leadership of Sela and its Managing Director, Dr. Rakan Al Harthi. The partnership epitomizes a delicate balance, merging Jeddah’s vibrant culture and rich traditions with the brand’s fervent spirit, sophistication, and passion for pushing boundaries. From this fusion emerges a singular entity, transcending the sum of its parts to seamlessly blend the essence of the East with the innovation of the West, creating an unparalleled hospitality experience.
Josh Fluhr, EDITION’s Senior Vice President and Global Managing Director, comments, “In this transformative time in the country’s rich history, we’re thrilled to further expand the EDITION brand in Saudi Arabia. Through our inspired partnership with Dr. Rakan Al Harthi and his team, we’re bringing EDITION’s unique concept to Jeddah, which is destined to evolve the luxury standard in the Kingdom.”
The Jeddah EDITION boosts Saudi Arabia’s exciting journey of transformation where refined sophistication, style and a new era of quiet luxury collide. Located on the Jeddah Corniche – a 30km coastal resort area along the Red Sea – the urban resort is steps from the Jeddah Art Promenade, and a short drive from destinations like Al-Balad, a UNESCO Heritage site in the historic part of the city, and The Red Sea Mall. Perched atop one of the most exciting corners of the Saudi Arabian Grand Prix Circuit – the fastest Formula 1 track – adjacent to the Jeddah Yacht Club and Marina, the hotel settles neatly into its location within a sleek low-rise building designed to resemble a superyacht. As night falls, the Marina transforms into a destination of hospitality where locals enjoy late evenings of dining and shopping along the waterside.
As The Kingdom of Saudi Arabia enters a progressive new era, The Jeddah EDITION is a one-of-a-kind hotel supporting Saudi Arabia’s Vision 2030 and putting one of the country’s most exciting cities on the map.