Bengaluru, February 2025 – In an unexpected crossover, cricketer MS Dhoni and content creator CarryMinati have joined forces in a new campaign that highlights a fresh perspective on hotel bookings. The initiative, part of Cleartrip’s ‘Explore Hotels by Vibe’ feature, focuses on matching accommodations with travelers’ moods rather than just location or amenities.
The campaign film plays on the stark contrast between Dhoni’s legendary calmness and CarryMinati’s high-energy persona. As CarryMinati attempts to mirror Dhoni’s composure, the humorous mismatch underscores the campaign’s message—finding the right vibe is crucial for a perfect travel experience.
With travel becoming more personalized, Cleartrip’s approach aims to simplify hotel selection by curating stays based on the traveler’s mood. Whether someone seeks adventure or relaxation, the platform offers options that align with their preferences.
Tavleen Bhatia, Chief Marketing and Revenue Officer at Cleartrip, emphasized the importance of this shift, stating that the right vibe can transform a trip. The campaign, she noted, brings attention to how different travelers have unique expectations, and Cleartrip’s feature ensures that every traveller finds a stay that matches their style.
As Cleartrip continues to refine this offering, more destinations and enhancements are expected, making hotel discovery a more intuitive and seamless process.