Atmosphere Core Appoints Bharat Raheja as Senior Vice President Sales & Marketing South Asia
Bharat Raheja has been appointed as the Senior Vice President, Sales & Marketing for South Asia at Atmosphere Core. Atmosphere Core is expanding its presence by carefully selecting hotels and resorts to open within three brands – THE OZEN COLLECTION, Atmosphere Hotels & Resorts, and COLOURS OF OBLU.
According to Stephane Laguette, Chief Commercial Officer of Atmosphere Core, Bharat’s expertise in commercial and ground knowledge makes him the perfect fit to lead the company’s expansion in South Asia and offer refreshing new experiences in luxury hospitality. He added that with Atmosphere Core’s portfolio of three strong brands, Bharat’s appointment will support them in taking their growth to new heights.
Bharat Raheja steps into his role with a mandate to develop new markets and facilitate the company’s fast-growing presence in India, Bhutan, Nepal, and Sri Lanka. Based in India, Bharat will also contribute to commercial strategies and build performance-driven sales and marketing teams.
Regarding his appointment, Bharat says “Atmosphere Group’s core philosophy, Joy of Giving, strongly resonates with South Asian cultures – where there’s an innate sense of hospitality. I believe that this unique approach blended with exceptional world-class standards sets us apart. We assure property owners maximum flexibility and convenient turnkey solutions – especially with the Atmosphere Hotels & Resorts brand featuring seven innovative sub-brands. While travellers can look forward to distinctive spatial experiences inspired by the local culture.”
Bharat Raheja has over 25 years of hospitality industry experience. Before joining Atmosphere Core, he worked with Minor Hotels, Whitbread, and Hilton Worldwide. Bharat initiated his career in hospitality with The Oberoi Group and thereafter at Taj.
Atmosphere Core’s major development strategy involves hiring top talents in the industry, and Bharat Raheja’s appointment adds to the impressive leadership team, which includes Cyrus Madan, SVP Business Development, and Souvagya Mohapatra, MD for India, Bhutan, Nepal, and Sri Lanka operations.