Shangri-la Eros New Delhi proudly unveils a captivating social media campaign in honour of Mother’s Day – #CelebrateTheBond. This extraordinary initiative delves into the depths of real emotions, showcasing the profound connection between a mother and her child. Through an emotional video, the hotel pays a heartfelt tribute to the unwavering love and support that mothers selflessly bestow upon their children, propelling them through the major milestones of their personal and professional lives.
The campaign aims to honour and recognize the important role that a mother’s love and wisdom play in our lives. In addition to arranging special brunches or spa treatments, the campaign highlights the significance of fostering intimate moments that are enriched with personal time and heartfelt emotions, surpassing mere acts of indulgence for mothers.
The heartwarming video commences with the endearing bond between Fashion and Lifestyle influencer Rohini Mathur and her Mother-in-Law. Transporting viewers into their world of love and laughter, the video captures their delightful experience as they indulge in a sumptuous meal at Sorrento. Conversations intertwine with Rohini’s journey from Mumbai to Delhi, highlighting the mother-in-law’s invaluable role in helping her adapt to the new surroundings. Together, they explore their shared passions, including fitness regimes and a commitment to healthy eating, all the while expressing gratitude for the cherished moments they’ve shared.
Another touching tale unfolds with Mr. Dhiraj Bhusan, the Director of Human Resources at Shangri-La Eros New Delhi, and his mother. In an emotionally charged video shoot conducted at the hotel, Mr. Bhusan openly embraces how his mother’s influence shaped his innate ability to connect with people. He appreciates the sacrifices she made during their early years, painting a vivid picture of resilience and consistent support that enabled him forward in his personal and professional endeavours.
Equally captivating is the story shared by Stuti Soni, the Quality and Excellence Manager at the hotel, and her mother, a revered doctor. Stuti reflects on her mother’s invaluable teachings in paying attention to details, which have not only guided her own journey but also resonated profoundly now that she is a mother herself. Cherishing the treasured moments from her childhood, she navigates through life armed with her mother’s enduring guidance.
This powerful campaign reminds us all of the significance of taking a pause from the hustle and bustle of life to recognise and express gratitude for the support mothers provide. It encourages everyone to seize the opportunity to convey just how much she means to them. Shangri-La celebrates the extraordinary strength and love that define the bond between a mother and her child while honouring and highlighting the incredible mothers who have shaped our lives and continue to inspire us every day.
